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Here we share insights, ideas and just general thoughts on what we do. Straight from the hearts of our tinMen and Ladies. Join the conversation and share your opinions.

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You might see it as marketing jargon, but hey, that’s how ad folk like to package common sense. I’ll make it as straightforward as possible. In my opinion, advertising is moving away from the established ‘Reasons To Believe’ to a more relevant, less contrived and easily achievable – ‘Reasons To Like’. Any good marketer will […]